Daniël van Meerendonk

Quality link building: connect your website to the web.

Blog

What is link building? Visibility and brand association. Link building is an important SEO strategy in which you earn links to your website from...

Google search is changing for good with Google’s new AI Mode

Blog

Google is introducing a new search feature called ‘AI Mode’. It is an advanced version of the search engine, designed specifically to help users...

AI SEO tools for local business owners

Knowledge base

AI SEO tools only really work when they understand your business. Discover how, as a local business owner, you can score with an AI assistant that does fit your region and services.

AI in construction? Here's how you can use it

Knowledge base

Curious how you, as a contractor, can use AI in construction without the hassle? Discover 3 simple ways to use ChatGPT for quotes, emails and instructions.

SEO migration prevents traffic loss on a new website

Knowledge base

A redesign or new website? Don’t forget your SEO migration. Keep your visibility and carry it over to your new site, including in AI search engines.

How to use Google Search Console smartly for SEO opportunities

Knowledge base

Google Search Console is full of opportunities for better SEO. Find out how a few simple analyses let you start improving your visibility right away.

What is GEO? And how does it differ from SEO and AEO?

Knowledge base

GEO, SEO and AEO explained without the hype. Find out what they mean and how to future-proof your content strategy with BE Digital.

Was this text written by AI? Spot it instantly

Blog

You're scrolling through your LinkedIn timeline. One post after another, full of inflated claims and a waterfall of emojis, fights for your attention. You open a...

What is Google E-E-A-T?

Knowledge base

SEO for AI-generated content: how to balance quality and findability

Knowledge base

How to keep your business visible in Google AI Search

Blog

Google AI Search is fundamentally changing the way people search. Instead of a list of ten blue links, Google increasingly...

Optimising landing pages for the new AI overviews

Knowledge base

AI overviews are changing SEO. Learn how to optimise your landing pages with added value, structure and content that does get clicked, with help from BE Digital.

Start with location pages for local SEO

Knowledge base

Want to be found better locally in Google? Discover how location pages work, why they're good for local SEO and how you, as an SME owner, can easily get started.

How to deal with AI SEO tools?

Knowledge base

AI SEO tools are valuable, but only if they fit into a clear content strategy. Discover how to use AI for better SEO results, without compromising on quality.

How to rank with your content in Perplexity AI

Knowledge base

What does GPT stand for? The technology behind ChatGPT

Blog

If you've ever wondered “what does GPT stand for?” then you've come to the right place. GPT stands for Generative Pre-trained Transformer, a...

What does an AI search engine look at?

Knowledge base

AI search engine algorithms assess content differently from traditional search engines. Learn how to optimise your website for better AI visibility.

Is your business ready for an AI search engine?

Blog

AI search engines are changing the way people find information online. Where you used to work with keywords to rank high in Google, it is...

How can I approach employer branding well with AI?

Blog

What is employer branding? And how can you approach it well with AI? Employer branding is the way to attract and retain talent in an increasingly...

How conversion data strengthens your Performance Max campaign

Blog

Google is increasingly betting on AI-driven campaigns, with Performance Max high on the agenda. These smart campaigns use artificial...

How ChatGPT helps you create buyer personas

Blog

As a business you want to understand your customers. But how do you create a vivid picture of your ideal customer? A good buyer persona includes demographic details,...

How semantic search helps the algorithm make your business findable

Blog

Semantic search is a technology that revolves around understanding the meaning and intent behind what someone is searching for. This means that search engines...

What are backlinks and why are they important?

Knowledge base

Backlinks are links from other websites to your website and work as online recommendations that increase your visibility. In this article you'll discover why backlinks matter, how to build them, and why quality comes first in an effective SEO strategy.

Why a target audience analysis matters for your digital strategy

Blog

A target audience analysis is an important part of every digital strategy. It helps your business attract and retain the right customers, which...

How does e-commerce SEO work?

Knowledge base

E-commerce SEO: increase your visibility and sales with the right strategies for optimal product pages and technical SEO.

Link building tips: from link building to brand building

Blog

If you are looking for future-proof link building tips, you've come to the right place. The link building landscape is changing and what a few years...

The three pillars of SEO: technical, authority and content

Knowledge base

This article discusses the three pillars of SEO: technical, authority and content. It explains what each pillar involves, why they matter and how to optimise them to improve your website's visibility and findability.

Meta titles and meta descriptions

Knowledge base

Meta titles and meta descriptions are essential SEO elements that increase the visibility and appeal of your website in search results. This article explains what they are, why they matter and offers practical tips for optimising them.

Writing an effective SEO blog around a main keyword

Knowledge base

Learn how to optimise blogs for SEO and SGE with strategies for writing around a main keyword. BE Digital walks you through it!

Reverse engineer your competitor’s SEO keywords

Knowledge base

Learn how to adopt your competitor’s keyword strategy in a few steps. Use Ahrefs and Google Sheets to gain valuable insights and improve your own SEO strategy.

How to optimise your website for local SEO

Knowledge base

Discover the differences between local and general SEO and learn how to optimise your website with BE Digital.

How does a YouTube SEO strategy work?

Blog

YouTube SEO was already important for making your brand findable on both YouTube and Google. But with the arrival of Search Generative Experience (SGE),...

The future of SEO with Search Generative Experience

Blog

SEO as we know it is going to change. This is due to the arrival of Search Generative Experience (SGE). This development has brought about a shift...

Search smarter and more efficiently with Google’s generative AI

Knowledge base

Google Search has continuously evolved and expanded over the past 25 years. With the introduction of generative AI and the new Gemini model, users can now ask complex questions and quickly get reliable information. New features such as AI Overviews and planning capabilities make searching simpler and more efficient than ever before.

Why blogs are good for SEO

Knowledge base

Blogs are good for SEO because they provide regular, relevant content that search engines appreciate. This article takes an in-depth look at how to optimise blogs for search engines, with tips on keywords, content relevance and building backlinks.

What is a 301 redirect?

Knowledge base

If you manage a website, you may well have come across the term '301 redirect'. But what exactly does this term mean, and why is it a crucial technique for website management? In this blog we explain what a 301 redirect is, why it is important, and how you can apply it effectively to improve your website's SEO performance.

How do you create a Google Business Profile?

Knowledge base

Creating a Google Business Profile is a crucial step for any business that wants to be found locally. Here is a clear step-by-step plan to create and verify your Google Business Profile.

Training an AI agent to support your daily work

Blog

An AI agent is an AI trained for a specific task. BE Digital focuses on training AI agents that can make business processes more efficient...

The importance of Google EAT for your website

Blog

SEO What is Google E-A-T? Google EAT stands for Expertise, Authoritativeness and Trustworthiness. In the digital age we live in,...

Strengthen your business with local SEO

Blog

SEO What is local SEO? Local SEO is an important part of the digital strategy, especially if a business has a...

Get to know link building

Blog

How does link building work? Go for a mix of high-quality and high-quantity backlinks. Get to know link building

Applying AI within your organisation? Everything about artificial intelligence

Blog

Artificial intelligence is a powerful tool that can support businesses. BE Digital is happy to take you through the different forms of AI.

Outsourcing social media?

Blog

Why outsourcing social media may or may not be an efficient choice. BE Digital is happy to take you through the different forms.

6 important tips for search engine optimisation

Blog

Search engine optimisation, or SEO can help your business generate more organic traffic to your website. When a blog is written according to SEO...