marketing
advertising on
LinkedIn_
your message to the right people.
advertising on LinkedIn
smart targeting and good content
the benefits
of LinkedIn campaigns
via BE Digital
B2B and B2C
measurable growth
smart deployment
transparency
our approach
Effective advertising on Google doesn’t start with setting up a campaign, but with understanding your target audience, your offer and your goals. That is why we always take a considered approach, with an eye for data, content and structure. We make sure your ads don’t just run, but also contribute to results.
strategic preparation
Together we clearly map out your goal, target audience and message. We decide whether you want to focus on awareness, traffic, conversion or retention.
creating content and visuals
We make sure ads stand out in the feed and appeal to people. Think of carousels, videos, lead form ads or conversational ads.
smart targeting and set-up
We make optimal use of LinkedIn’s targeting options: think of job titles, industries, company size or retargeting website visitors.
data-driven optimisation
After going live, we keep testing, adjusting and optimising. You receive clear reports and insights into what works, but also what doesn’t.
view our marketing cases
why advertise on LinkedIn?
B2B market
B2C market
we make your target audience relevant
We help businesses in all kinds of sectors and with a wide range of objectives to reach their target audience effectively via LinkedIn. Whether it concerns a tech company that wants to bring software solutions to the attention of IT managers and CTOs, a training provider targeting self-employed professionals and young professionals who want to upskill, or a large organisation that wants to strengthen its employer brand and attract top candidates.
We also work for brands and SMEs that want to reach consumers in niche markets, such as financial service providers looking for entrepreneurs, or training institutes that want to advertise in a targeted way to people with a specific background or education level, or finding relevant candidates for a specific industry. With a tailor-made strategy, we make sure your ads are not just visible, but truly match the interests, needs and behaviour of your target audience.
a tailor-made strategy
clients who got there before you :
frequently asked questions about advertising on LinkedIn
Here you will find answers to the most frequently asked questions about advertising on LinkedIn.
What does advertising on LinkedIn cost on average?
LinkedIn Ads cost more than other social media, with an average CPC between € 3 and € 8. We usually advise a starting budget from € 1,000 per month for a serious LinkedIn campaign. The more targeted your audience, the more effective your budget.
How does targeting on LinkedIn work?
LinkedIn targeting works on the basis of profile information. You can target by job title, industry, education level, location, skills and even specific companies. Retargeting via the LinkedIn Insight Tag is also possible.
How long does it take for a LinkedIn campaign to deliver results?
You often have the first data within a few days. But the real optimising starts after 2 to 4 weeks. We look at click-through rates, conversions and engagement to keep improving your campaign.
Can I target multiple audiences at the same time in LinkedIn Ads?
Yes, but it's smarter to set up separate campaigns for each audience. That way you can tailor ad copy and visuals better, and you get reliable data per audience.
Is LinkedIn suitable for remarketing?
Absolutely. With the LinkedIn Insight Tag you can retarget website visitors with ads. You can also upload lists of existing leads or clients for targeted campaigns.
what can LinkedIn advertising do for your business?
We help businesses in all kinds of sectors and with a wide range of objectives to reach their target audience effectively via LinkedIn. Whether it concerns a tech company that wants to bring software solutions to the attention of IT managers and CTOs, a training provider targeting self-employed professionals and young professionals who want to upskill, or a large organisation that wants to strengthen its employer brand and attract top candidates.
We're happy to think along with you about how LinkedIn can best be used for your situation. During an introductory meeting we map out your goals, audience and opportunities together. That way you discover not only what's possible, but also which approach suits your business and market best.
mapping out your audience and opportunities
curious what advertising
on LinkedIn can deliver?_
Fill in your details to continue.